Bhima in Postmodern Meaningfulness

I NYOMAN , LINGGIH (2012) Bhima in Postmodern Meaningfulness. Mudra (JURNAL SENI BUDAYA), 27 (3). p. 1. ISSN 0854-3461

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Abstract

The Bhīma character is the strongest character among the Panca Pandawas in the Mahabharata, this perception has been held since the classical age up to now, which made Bhīma becomes a cultural icon of the Archipelago. The character of Bhīma has become the icon of wisdom, strenght/firmness, honesty, truthfulness, obidience, fertility, advertotial icon, and social icon. On the other hand, Bhīma is also a symbol Godliness, humanity, and evil. In their daily life, the balinese understands the Bhīma character in the Otonan Cermony as the symbol of strength as Bhīma. In its development the Bhīma character also understood as: Kuku Bhīma supplement drink, Jamu Kuku Bhīma, Transportation means, ciggarete advertising, birthday party, street name, Keris name, and food name. Keywords: Mahabharata, Bhīma, and cultural icon

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